As interns at a full-service marketing agency, we have the unique opportunity to participate in a ‘Lunch and Learn’ series where different departments explain their role within MRY. During our week five ‘Lunch and Learn’ with the Strategy department, one insight resonated with us. GianCarlo Pitocco (GCP), the Director of Strategy shared with us CEO & Founder Matt Britton’s insight that in today’s society, brands are acting more like people and people are acting more like brands.

This got us thinking about how we can best manage our personal brands, so we put together 7 tips to help anyone create and manage their presence in a hyper-social world.

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Since last year, the University of Southern California has been using Foursquare to foster a sense of campus community by embracing everything from venues and specials to tips and lists. With over 18,000 followers and 135,000 check-ins to date, USC’s adoption of the location-based social platform has proven that Foursquare can do so much more than dish out badges.

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Here at Mr Youth, we pride ourselves on being something close to campus-connoisseurs. Between our proprietary college network, RepNation, our ears-on-the-ground college ambassadors and our insight platform, Crowdtap, we’ve got our finger on the pulse of the ever-elusive college student. What do we do with this type of access? We listen and we take notes– lots and lots of notes.

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Mayor Bloomberg tweeted yesterday that the roadmap to make New York the number one digital city has been published. Called “Achieving New York City’s Digital Future” the report is over 60 pages of present situation, public feedback and data, and what’s in store for NYC.

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It’s that time of year again – Social Media Week has come and gone, leaving us with actionable insights and much anticipated information around our favorite social platforms. For those of you who missed it (or realized an iPad is not actually an effective note-taking device) here are some of the highlights that #SMW11 had to offer:

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There’s been a lot of buzz about Facebook’s growth as they try to stay on top of social media development. No one site “owns” the entire social media landscape; however, Facebook is making significant headway in making their site a one-stop-shop for all of your online interactions. Here are six reasons why I believe that Facebook will reign supreme over other social utilities:

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In our recent tech history, there have been countless examples of emergent technologies being introduced to the marketplace before their time with a resounding flop, only to be resurrected a few short years later. A few worth mentioning:

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