Raw. Transparent. Insightful. Just some of the adjectives that come to mind after reading the @kobebryant post-injury rant on his Facebook page last weekend. A must read if you haven’t done so yet, the post offers a rare peak-behind-the-curtain inside the mind of one of the greatest active basketball players to ever play the game on the heels of learning that he suffered a season ending torn Achilles.
There are few thrills in life that excite me more than getting something for free. Not only do I love getting freebies, I humbly consider myself an expert at making it happen. I have a large drawer full of things that I have “won” one way or another, from sparkly pink nail polish to a sunscreen stick to a poster of Emma Watson that I will never hang up. (But who cares, it was free!)
I win freebies by entering contests online, providing my e-mail address, clicking “like”, and putting my business card in the “win a free lunch” jar at every restaurant where the opportunity is available. By entering everything, I have to win something—and I do!
Hello, my name is @KylaApplegate and I’m mildly obsessed with economical, 20-something fashion bloggers. It all started in the Spring of 2011 and the rise of Pinterest, the gateway to blog obsession. My first few style searches continually pulled up one blogger in particular: Sydney Poulton at The Daybook. Now, more than a year later, I’m checking her site daily.
Image sourced from Sydney Poulton, blogger from The Daybook
This article first appeared as a PROMO Xtra Editor’s Pick at promomagazine.com
There is a cultural identity crisis occurring among consumers and brands, with each wanting to emulate the other. The byproduct of this shared admiration is an exponential opportunity for word of mouth and social media marketers to play a central role in the facilitation of this ongoing shift.
